This Privacy Policy explains how Moodal Holdings Limited (“Moodal”, “we”, “us”, or “our”) collects, uses, stores, and protects personal data when you use our website and related services (the “Services”).

Moodal Holdings Limited is incorporated in England and Wales (Company No: 17066135) with its registered office at 71-75 Shelton Street, Covent Garden, London, WC2H 9JQ.

We are committed to protecting your privacy and handling your data transparently and in accordance with:

• The UK General Data Protection Regulation (“UK GDPR”)

• The Data Protection Act 2018

• The Privacy and Electronic Communications Regulations (PECR)

1. Who We Are

For the purposes of data protection law, Moodal Holdings Limited is the data controller of personal data collected through the website and Services.

2. The Personal Data We Collect

We may collect and process the following categories of personal data:

2.1 Information You Provide Directly

When you:

• Join the waitlist

• Subscribe to updates

• Contact us

• Register for early access

We may collect:

• Name

• Email address

• Company name (if applicable)

• Any information you include in correspondence

2.2 Technical Information

When you visit the website, we may automatically collect:

• IP address

• Browser type and version

• Device type

• Operating system

• Pages visited

• Date and time of access

• Referral source

This data helps us improve performance and security.

2.3 Analytics Data

We may use analytics tools (e.g., Google Analytics or similar) to understand how users interact with the website. This data is typically aggregated and anonymised where possible.

3. How We Use Your Data

We process personal data for the following purposes:

• To manage waitlist registrations

• To provide updates about Moodal

• To respond to enquiries

• To improve our website and Services

• To ensure security and prevent misuse

• To comply with legal obligations

We do not sell your personal data.

4. Lawful Basis for Processing

Under UK GDPR, we rely on the following lawful bases:

4.1 Consent

Where you subscribe to marketing communications or join the waitlist.

4.2 Legitimate Interests

To operate, maintain, and improve our Services, provided those interests do not override your rights.

4.3 Legal Obligation

Where processing is necessary to comply with applicable laws.

5. Marketing Communications

If you opt in to receive updates:

• We may send you information about Moodal developments and launch updates.

• You may withdraw consent at any time by clicking “unsubscribe” or contacting us.

We will not send unsolicited marketing communications without consent.

6. Data Sharing

We may share personal data with:

• Hosting providers

• Email service providers

• Analytics providers

• Professional advisers (legal, accounting)

We require third parties to process personal data securely and in accordance with applicable law.

We do not sell personal data.

7. International Transfers

If personal data is transferred outside the UK, we ensure appropriate safeguards are in place, such as:

• UK-approved Standard Contractual Clauses

• Transfers to countries with adequacy decisions

8. Data Retention

We retain personal data only for as long as necessary for the purposes for which it was collected, including:

• While you remain subscribed

• As required by law

• For legitimate business purposes

You may request deletion of your data at any time.

9. Data Security

We implement appropriate technical and organisational measures to protect personal data against:

• Unauthorised access

• Loss

• Misuse

• Alteration

• Disclosure

However, no system can guarantee absolute security.

10. Your Rights Under UK GDPR

You have the right to:

• Access your personal data

• Request correction of inaccurate data

• Request erasure (“right to be forgotten”)

• Restrict processing

• Object to processing

• Request data portability

• Withdraw consent at any time

You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO):

Website: www.ico.org.uk

11. Cookies

Our website may use cookies and similar technologies to:

• Improve functionality

• Analyse traffic

• Enhance user experience

A separate Cookie Policy will explain this in more detail.

You can manage cookie preferences through your browser settings.

12. Children’s Privacy

The Services are not intended for individuals under 18 years of age. We do not knowingly collect personal data from children.

13. Changes to This Policy

We may update this Privacy Policy from time to time.

The updated version will be posted on this page with a revised “Last Updated” date.